Blog
What’s Driving Rates Into the 5s
Mortgage rates are back in the 5% range, but inflation data suggests they should be rising. Here’s what’s quietly driving the drop and what it could mean next.
Why Brokers Should Adapt to Agent Expectations
Agent engagement is less about office time and more about tailored leadership. Here’s how brokerages should be adapting to different production levels.
Does Refinancing Make Sense Near Retirement?
With rates shifting and 2026 changes ahead, homeowners nearing retirement face a tougher refinance call. Here’s what could tip the balance.
Fresh Floors, Stronger First Impressions
Worn or dingy carpet can quietly drag down a home’s first impression. A few smart habits can help floors look fresher before buyers walk in.
Mortgage Rates Break Key Barrier
The 30-year average fell to 5.98% and the 15-year to 5.44%, a shift that could boost buyer demand, lift seller confidence and spark spring activity.
FinCEN Rule, Rider Updates to Take Effect
Florida Realtors’ forms now reflect new federal reporting for certain non-financed sales and updates to the Qualifying Improvements Rider. Watch the explainer video.
Considering Skipping an Inspection? Think Again
Home inspections have limits. Before choosing to buy without one, understand what may be missed and how that decision can get expensive.
Elevate Your Social Media Strategy With AI
AI can automate posts, sharpen ad targeting and streamline customer replies. Learn how to use it wisely to raise engagement and return on investment.