Hometown Heroes Exhausts 2025 Funding
Florida’s Hometown Heroes used all 2025-2026 funds in six months, aiding 3,000 buyers. Continued funding remains a Florida Realtors legislative priority.
Does Refinancing Make Sense Near Retirement?
With rates shifting and 2026 changes ahead, homeowners nearing retirement face a tougher refinance call. Here’s what could tip the balance.
Why Brokers Should Adapt to Agent Expectations
Agent engagement is less about office time and more about tailored leadership. Here’s how brokerages should be adapting to different production levels.
What’s Driving Rates Into the 5s
Mortgage rates are back in the 5% range, but inflation data suggests they should be rising. Here’s what’s quietly driving the drop and what it could mean next.
Fresh Floors, Stronger First Impressions
Worn or dingy carpet can quietly drag down a home’s first impression. A few smart habits can help floors look fresher before buyers walk in.
Mortgage Rates Break Key Barrier
The 30-year average fell to 5.98% and the 15-year to 5.44%, a shift that could boost buyer demand, lift seller confidence and spark spring activity.
FinCEN Rule, Rider Updates to Take Effect
Florida Realtors’ forms now reflect new federal reporting for certain non-financed sales and updates to the Qualifying Improvements Rider. Watch the explainer video.
Elevate Your Social Media Strategy With AI
AI can automate posts, sharpen ad targeting and streamline customer replies. Learn how to use it wisely to raise engagement and return on investment.